Calligraphy can be defined as artistic form of writing which was developed manually by people who had passion for art. The good thing about this art is that one does not require any experience in art. The art of calligraphy was initially practiced for the purpose of adding beauty in one’s written work.
Nowadays calligraphers can earn a decent living by designing logos and other items and fields that integrate calligraphy such as textile industry and tattooing. When computers were invented these handwritings were integrated into computers as fonts. Just as they were complex in hardcopies they retained this quality.
Fonts come in different forms and shapes and just like handwritings there are some that are difficult to read. There are some fonts which can not be used in lengthy texts because they occupy a larger space. Examples of such medieval fonts include Ithornet, Cloister Black, Sir Fig, Perry Gcothic, and Teutonic which is appropriate for printed cards and T-shirts.
Other types of fonts such as Strassburg Fraktur, Cardinal, and MilleniGem are good for preserving space because they are designed to occupy minimal writing space.
Using such fonts in websites would confuse users and it would imply that the owners of such a web site are not serious about their business. In brief medieval fonts imitate calligraphy but the good thing about this modern calligraphy is that they are done digitally hence they are not time demanding and tiring like before.
When calligraphy is to be applied manually it takes a lot of time to accomplish the desired design. For instance, fonts such as Saraband and Teutonic would require a lot of concentration in bringing out the correct appearance.
Get your 100% original paper on any topic done in as little as 3 hours Learn More Decorative fonts don’t have smooth edges on their characters thus they look distorted. Gothic fonts are more preferred for casual use because ordinary fonts are perceived to be boring. This means that gothic fonts capitalize on their beauty to capture the attention of the reader. Classic examples are Kingthings Spike, Metal Macabre, Middle Saxony Text, and Ardenwood.
A font should remain readable even when the font size is reduced. But then, some gothic fonts have so many curls and extensions which make them impossible to read when they are in small size hence they are suited for bigger font sizes. In this sense, if we consider writing a book or even a Bible using Rough Tuscan font, it would be difficult to understand the message in case it is in English.
Gothic fonts are good when they are used appropriately hence when one is designing a document it is important to consider the position of the written material that will be occupied by this kind of font. This is because if you use calligraphic font in the preface of a book, you will not drive the intended message home.
Furthermore, the preface will take a bigger space hence loose its meaning in the final end. Additionally, such font should not be used in official documents such as resumes because such documents are supposed to be written in fonts that are readily available in most applications.
Today calligraphy is still in use because it’s very easy to learn as long as one can read and write. Most people like it because the outcome is instant and does not require much effort. Even with the modern technology most people have refused to let go of the ancient calligraphy because it manifests the creativity of an individual.
In fact some people have integrated it into their other cultures such as the tattooing art among the Japanese. This is because some people don’t appreciate the ones that are already installed in computer applications hence they prefer to generate their own which makes them proud of their writing skills.
Works Cited Asghar, Taimur. “20 Splendid Medieval Fonts for Gothic Typography.” Addictive Fonts. 2010. Web.
We will write a custom Essay on Types of Fonts Used in the Medieval Age specifically for you! Get your first paper with 15% OFF Learn More Dafont. Gothic: Medieval Fonts. 2010. Web.
Business Sector Disruptive Changes: Causes and Solutions Essay (Critical Writing)
Nursing Assignment Help Organizations usually encounter problems while trying to overcome disruptive changes in the business sector, due to change in technology, innovations, customer buying patterns or products and services.
These disruptive changes cause several organizations to make responses in unanticipated ways. This may cause some companies to close down while others may struggle survive yet never regain their marketplace positions. Businesses usually thrive when economic conditions are stable and the business sector performs in predictable patterns.
However, when an unanticipated change occurs, the organizations are usually vulnerable as there is no full understanding of changes in the marketplace, as well as the threats that they bring. It may even be very difficult to adapt to these changes even after understanding with (Nierobisch, 2010).
The economic collapse and the global recession is one of the disruptive forces that our organization has had to deal with in the recent past.
We are a micro financing business enterprise offering financial assistance to small businesses as well as small scale farmers. Our services include; offering banking services, loans and marketing services for our clients. We offer loans to our clients according to their capability, market their products and offer banking services for them as well.
The recent global recession which almost led to our economic collapse greatly changed the way we conduct our business so as to survive the crisis.
The recession resulted in price deflations and demand contractions. It became difficult to maintain our market share as well as profitability (King, 2008). Most of the goods that we were marketing did not sell as much due to the reduced purchasing power of our customers.
Get your 100% original paper on any topic done in as little as 3 hours Learn More Some of the products being perishable resulted to significant losses. We therefore had to reduce the prices hence incurring losses. Given the fact our clients had were expecting higher gains due to our past success records, most of them changed their attitudes and thinking about the business and some opted to withdraw hence jeopardizing our ability to remain viable and competitive as well.
To deal with this, as an organization we had to challenge the beliefs of failure and tried to restore the clients trust in us by the assurance that success will resume once the recession is over.
Several changes had to be carried out within the organization as well, despite the fact that this met with a lot of resistance. Some of the staff members have had to be laid off. Those with little experience have had to be replaced with those who are highly experienced.
Employees with multiple skills were given the first priority as compared to those with a few or one skill. For instance, during recruitment excises the candidate with marketing academic qualifications, computer skills and a driving license had higher chances of being selected as opposed to the candidate who only had academic qualifications.
Due to the mentioned disruptive force, as an organization, we had to act on time; we had to think strategically on our business model as well as the growth opportunities.
The organization used systems thinking to tackle the recession problem as the organization witnessed an overall overhaul in its operations. For instance the organization adopted appropriate technology and most of the work that was done manually such as record keeping had to be computerized hence reducing the workforce and ensuring efficiency.
Through the use of systems thinking, the management looked at the problem wholesomely and looked at the different relationships within the organization and the underlying patterns as well as root-causes of the symptoms and problems occurring daily within the organization (Senge, 2006).
We will write a custom Critical Writing on Business Sector Disruptive Changes: Causes and Solutions specifically for you! Get your first paper with 15% OFF Learn More From the experience, I learnt that any system is a collection of subsystems or parts which are integrated with the purpose of accomplishing one overall goal.
That system has different inputs that undergo certain processes so as to produce given outputs hence accomplishing the desired goal for that system. In the case of an organization, it is usually composed of numerous administrative as well as management functions, groups, individuals, products and services.
In the event that one apart of the system is changed, the overall system is affected. In the event of a crisis or disruption therefore, the different subsystems must be looked at in relation to the problem and their contribution to the whole system. The problem has to be tackled by tackling the subsystems.
References King, S. (2008). Lessons from the recession: a management and communication perspective. New York: State University of New York Press.
Nierobisch, T. (2010). Disruptive Change and Corporate Response to it. Copenhagen: GRIN Verlag.
Senge, P. (2006). The fifth discipline: The Art and Practice of Learning Organization. Oxford: Oxford University Press.